Stunning stats with powerful images
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2020 has been a record-breaking year when it comes to Americans buying firearms. It’s also a year of 19,411 wilful and malicious gun related deaths.
It's easy to argue over a point of view. It's much harder to argue against the facts. Let's say you want to influence the public option on gun control in America. If you say guns are dangerous and ownership of firearms is unjustifiable, those with opposing views can easily argue about freedom and safety. Still, when you frame the discussion with irrefutable facts like the following, you have a greater chance of challenging entrenched beliefs:
"More Americans have died from guns in the United States since 1968 than on battlefields of all the wars in American history."
If you back up that statement with the following facts, you create a compelling argument about the dangers of gun ownership that is likely to attract media and public attention:
War Deaths
Revolutionary War - 4,435
War of 1812 - 2,260
Mexican War - 13,283
Civil War (Union and Confederate, estimate) - 750,000
Spanish-American War - 2,446
World War I - 116,516
World War II - 405,399
Korean War - 36,574
Vietnam War - 58,220
Persian Gulf War - 383
Afghanistan War - 2,363
Iraq War - 4,492
Other wars (includes Lebanon, Grenada, Panama, Somalia and Haiti) - 362
TOTAL - 1,396,733
Years - Firearm related deaths
1968 to 1980 - 377,000
1981 to 1998 - 620,525
1999 to 2013 - 464,033
2014 to 2020 - 267,431
TOTAL, 1968-2020 - 1,728,989
Capture the eye, then tell the truth
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The Small Arms Survey shows that U.S. civilians alone account for 46% of the worldwide total of civilian held firearms. This averages out to more than a gun each for every man, woman, and child in the United States.
Capture the eye, then tell the truth
Getty Images/iStockphoto
The Small Arms Survey shows that U.S. civilians alone account for 46% of the worldwide total of civilian held firearms. This averages out to more than a gun each for every man, woman, and child in the United States.
The price of doing nothing
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5,141 children and teens died of gun related injuries in the US in 2020. Every day in America more than 200 people sustain a non-fatal gun injury, with an average hospital admission cost of $94,000.
The price of doing nothing
Getty Images/iStockphoto
5,141 children and teens died of gun related injuries in the US in 2020. Every day in America more than 200 people sustain a non-fatal gun injury, with an average hospital admission cost of $94,000.
Facts alone won’t always get the job done
Facts alone won't always get the job done. Add emotive images and video, and you have a newsworthy story with the potential of amplification across multiple media groups and channels.
Another fact worth considering
On average, journalists are now expected to create between 8 to 10 pieces a week for print, web special publications and video. Your Lookatmedia™ can help them get the job done, ensuring the quality of the content and accuracy of the story is in keeping with the best journalistic standards.
